Medable’s demo request page felt disconnected from the rest of their website, leading to a drop in user trust and engagement. They aimed to align messaging, improve clarity, and make the booking process seamless.
Page was overloaded with irrelevant information for a demo request step.
No clear value proposition to convince users to proceed.
Form length and process were unclear, leading to drop-offs.
Integrated experience aligned with the rest of the website.
Clear value messaging explained the benefits upfront.
VIsuals improved clarity and reduced abandonment.
